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WSI creates new image and website for Bearing Tree Land Surveying

Posted by on Aug 29, 2014 in blog, Case Study | 0 comments

Bearing Tree Land Surveying & Aerial Mapping selected WSI to update their brand image and redesign their website using the latest in technology. Bearing Tree is an Oklahoma City based company providing quality land surveying services as well as cutting edge 3d scanning and aerial mapping to businesses locally and across the country. Surveying plays a critical role in many industries, inclluding assessing site viability, evaluating real estate acquisition, and validating construction projects.  3d scanning using Lidar technology expands upon the traditional land surveying offering precision measurements in data files that can be reviewed from unlimited angles.   Applications for 3d scanning are almost limitless ranging from crime scene recording to manufacturing and processing facilities management to structural and engineering applications. Digital Audit and Competitive Analysis WSI worked with Bearing Tree Land Surveying to understand their business and the needs of their clients to develop the right strategy for a new website, starting with a digital audit and competitive analysis to inventory existing assets and assess online discoverability.   In addition to creating a blueprint for the website, WSI developed a strategy for on-page optimization that included keyword research and content development. WSI also recommended a responsive website design which leverages the latest technology to automatically adapt to the visitors device, whether it is a smartphone, tablet or desktop. Brand Refresh and Logo Design To reflect the range of expanded services, WSI also worked with Bearing Tree to develop a new brand logo.  Surveyors have used a bearing tree as a reference point for centuries, and the tree is a core element of the logo and captures the land-surveying element of their business.  The blue globe signifying both blue sky and their expanded reach represents the aerial survey.  Finally, the tag line “Quality Results from Every Angle” emphasizes Bearing Tree’s commitment to delivering unparralleled accuracy that stands the test of time. About WSI WSI is the world leader in Internet marketing, web development and web design.  Our global network of Digital Marketing Consultants in over 80 countries is the largest in the industry.  A WSI competitive analysis starts with determining how to profitably generate more leads and customers for your business.  Contact WSI today to learn how you can improve your online marketing ROI....

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WSI Helps Startup Company WaterDog Adventure Gear

Posted by on Aug 29, 2014 in blog | 0 comments

WSI has helped startup company WaterDog Adventure Gear initiate their online marketing program through an optimization initiative targeted at selling the company’s line of Dog Ladders.  WaterDog’s dog ladders are marketed primarily at Dog Boat Ladders for a variety of applications, including dog ladders for pontoon boats and duck boat dog ladders.  The products can also be used as Dog Dock Ladders and Dog Pool Ladders.  Finally, the company also markets folding dog steps that have applications for Dog Steps for Beds andDog Ramps for SUVS and trucks. WaterDog has been selling products online for over a year and the products are experiencing great reviews, however a lack of visibility prevented the company from growing rapidly.  With this new SEO effort, site traffic has increased significantly and revenue is building as a result.  Initial results are encouraging as the site has ranked immediately for over half of the targeted search phrases....

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WSI Marketing Partnership with Monmouth Executive Airport of New Jersey

Posted by on Aug 29, 2014 in blog | 0 comments

WSI, the worlds largest internet marketing company, announces it was chosen to represent the Monmouth Executive Airport in Monmouth NJ. WSI was contracted to provide a new website and comprehensive marketing program for the Monmouth Jet Center (http://www.monmouthjetcenter.com ), the exclusive FBO (Fixed Base Operator) of the airport. WSI is providing copywriting, blogging, graphic design, and Search Engine Optimization services as part of an overall plan to attract pilots and corporate jets to the airport. WSI was chosen over other marketing companies owing to their ability to articulate a specific business plan for Monmouth that brings the long neglected marketing of the airport in line with modern aviation marketing practices. Monmouth Jet Center (MJC) FBO at Monmouth Executive Airport (KBLM) is a full service aviation hub with easy access to the Jersey Shore and an alternative to crowded NY area Jetports. Since 2013 KBLM is operational 24/7. FBO services include, competitively priced Jet A and Avgas available on-field, T-hangars, Airplane Hangar space and Office Space Rentals, Aircraft De-Icing, , GPU and Lavatory Services, NJ Flying Lessons and Aircraft Maintenance Services. Monmouth Airport also features the Longest Private Runway in the USA at 7371 feet long. WSI has provided advanced SEO services as part of its “Semantic Mapping” approach to on-page SEO.  With this approach a comprehensive study of local product demand is conducted and mapped into a strategic architecture for the airport website and all company web properties.  Then SEO analysts create specialized on-page programming, photographic imagery, and highly optimized page content for publication both on the company website, and through syndication channels like Google +, Blogspot, WordPress, and Tumblr, as well as building a social presence on Monmouth’s FaceBook and Google+ pages. WSI’s Elite SEO program is comprehensive.  Through analysis of your website(s), social media usage, Video, and media syndication strategy, we craft a custom program that puts us in the driver’s seat for your online marketing.  We direct either your resources or ours in the creation and syndication of content that produces genuine business results in the shortest possible timeframe. For further details on WSI’s capabilities and strategies around SEO, SEM, Paid Search, and online marketing opportunities in general, please contact us for a free...

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