Landing Page Optimization
Your website works as a tool to convert organic visitors into qualified leads. We’ll help you develop landing pages that are laser-focused, compelling and that motivate readers to take action.
Landing Page loading times matter
It doesn’t matter how amazing your landing page is if no one sticks around to see it. Unless your landing page loads within a couple of seconds, potential visitors are going to get impatient and move onto something else. Mobile landing page optimization is especially important in this regard as searches on mobile continue to increase.
Forms and CTAs
Just like getting a phone number when you ask someone out on a date, your company needs contact info in order to move further into the relationship. Forms and call-to-action buttons allow you to capture that coveted email address – but don’t get too personal too soon or you’ll scare them away!
Did You Know?
Because so many companies are confused by landing pages, they don’t always use them effectively. Here are some eye-opening landing page stats:
16%
Landing pages should be free of navigation bars-but only 16% actually are
80%
Addressing buyer fears on landing pages can increase conversion rates by 80%
55%
Companies that have 10-12 landing pages saw a 55% increase in leads
86%
Using videos on landing pages can increase conversions by 86%
We do more than just Landing Page Optimization
Having landing pages optimized for conversions is just one component of your digital marketing strategy. You wouldn't try pitching a tent with one pole; the same goes with digital marketing. If you want to see results from your digital efforts, you need to think beyond your landing pages.
Connect with WSI-Summit in Oklahoma City today. We're here to partner with you to grow your business.
We look forward to chatting!
Let's talk landing pages
Landing Pages
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